NWS CRM 3.2 brings your public business website, lead capture, sales pipeline, quotations, team workflows, marketing communication, analytics and internal operations into one deployable PHP + MySQL/MariaDB platform.
The system is built around shared customer, sales and operational data rather than separate tools that need constant manual reconciliation.
Business website, products/services, industries, projects, case studies, locations, blog, FAQs, media, SEO and public enquiry forms.
Leads, contacts, companies, deals, configurable pipelines, lead scoring, assignment rules, duplicate intelligence and activity history.
Sales catalogue, line items, discounts, tax, branded PDFs, revisions, customer accept/reject flow and quote-linked automation.
Trigger-condition-action workflows, scheduled actions, tasks, field updates, email actions, webhooks, API actions and SLA notifications.
Personal SMTP/IMAP, CRM email, reusable templates, lead segments, campaign batching, tracking and opt-out handling.
CRM scheduling plus per-user Google Calendar and Microsoft 365 calendar synchronization with configurable sync direction.
RBAC-aware report builder, sales funnel, forecasts, revenue analytics, source attribution, campaign analytics and configurable dashboards.
Departments, internal ticket routing, assignment, priority, due dates, threads, internal notes, private attachments and scoped access.
Dynamic RBAC, own/team/all scopes, financial permissions, TOTP 2FA, session controls, audit logs, API keys and security checks.
Firebase web push consent, subscriber tracking, audience windows, lead-segment targeting, queued campaigns and batched delivery.
Versioned REST API, scoped API keys, HMAC-signed outgoing webhooks, retry handling and external lead/integration support.
Separate prospect database, CSV imports, batch traceability, assignment strategies, activity history and conversion into active CRM leads.
Public enquiry forms can feed the CRM with first-party source and UTM attribution. Leads can then be scored, assigned through configurable distribution rules, progressed into deals, quoted, followed up through tasks and calendar events, and analyzed through dashboards and reports.
Round Robin, Least Loaded, Random, Weighted Random and Manual lead assignment modes.
Configurable lead scoring using source, budget, location, category, tags and engagement signals.
Quotation revisions preserve history while customer response tokens support controlled accept/reject flows.
NWS CRM 3.2 runs on PHP with MySQL/MariaDB and uses scheduled background jobs for automation, report delivery, calendar sync, push campaigns and webhook retries. Production deployment requires HTTPS/TLS, suitable cron configuration and provider credentials for enabled external integrations.
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